compare and contrast the legal structure and governance of a profit and not-for-profit hospital

The past decade has seen an enormous surge in social marketing to convey various messages. Social marketing has also been established as an essential health communications tool to promote health initiatives. Social marketing should not be the only tool to communicate information to the general public, but to complement the existing practices in place.
This week, you will examine the use of social marketing as a communication channel in healthcare.
Review the following website article:
• Centers for Disease Control and Prevention. (2012). Gateway to health communication & social marketing practice. Retrieved from http://www.cdc.gov/healthcommunication/
Using the readings for the week, the South University Online Library, and the Internet, create a 15- to 20-slide Microsoft PowerPoint presentation with a separate title and reference slide. Include the following:
• Justify why social marketing is needed in today’s society to promote health initiatives.
• List the numerous communication channels that are used in developing a health campaign.
• Describe the process used to identify the population segment that can benefit from a specific health behavior.
• Explain how you will evaluate the effectiveness of your communications campaign.
• Provide a specific example of how social marketing was used in a health campaign.

In this assignment you will compare and contrast the legal structure and governance of a profit and not-for-profit hospital. Also, examine the benefits and disadvantages of Public-Private partnerships. Write a four- to five-page report evaluating each option and provide your recommendation of the type of structure that would best serve the needs of your community.
Your report should address the following substantive requirements:
• Describe and assess each international entity and rules it must follow.
• Compare and contrast the three types, including advantages and disadvantages for each.
• Argue your recommendation for your chosen structure that would best serve the needs of your community.